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Minggu, 24 Juni 2007

Benchmark Lending Group Featured in Wall Street Journal

SANTA ROSA, Calif. (July 20, 2005) - Benchmark Lending Group, Inc. is pleased to announce the publication of “Easy Money, A Salesman’s Pitch,” Wall Street Journal, July 20, 2005. This front-page article about Benchmark Lending Group highlights the company’s philosophy; customer service; and friendly, knowledgeable staff. The article also explains some of the benefits of non-traditional loan programs, such as Benchmark’s Freedom Loan.

Ben Ray, one of Benchmark’s top loan officers, is featured in the article which outlines the high-level of customer service that he and all employees at Benchmark provide. “When he books loans, he arranges for appraisers to show-up within a day or two,” said the Wall Street Journal. “He schedules notaries to make house calls for the closing, so customers don’t need to cool their heels in a title-company office. His goal is to make borrowing as easy and painless as ordering a pizza.”

George Anders, the Wall Street Journal news editor who wrote the article, interviewed a number of Benchmark’s employees, including Senior Loan Officer Ben Ray; Processing Manager Jodi Ehrlicher; Vice President of Sales Lance Diener and Founder/CEO Barney Aldridge, who is also the star of Benchmark’s radio commercials. Diener, who has been in the mortgage industry for more than a decade considers working at a mortgage company to be a privilege because of the opportunity to help people everyday. “This is all about people improving the quality of their lives,” Diener told the Wall Street Journal. If you can save $800 a month on you mortgage payment, just imagine the possibilities.

The article explains some of the non-traditional loan programs that people can use to lower their monthly mortgage payments. “[Callers] may be hard-pressed to cope with traditional mortgages that require principal repayments every month,” said the Wall Street Journal. “But they can handle interest-only payments. If even that amount seems too steep, Benchmark offers something called the Freedom Loan.”

“We’re all really excited about the publication of the Benchmark article in the Wall Street Journal,“ said Aldridge. “For years I’ve been telling people over the radio about how we’re nice people and this article really emphasizes our philosophy. I know that I have an awesome team at Benchmark, but now everyone else knows, too. They all work really hard and it’s great that they are getting this level of recognition.”

“Easy Money, A Salesman’s Pitch,” can be found on the front page of the July 20, 2005 edition of the Wall Street Journal.

Benchmark Lending Group, Inc. is headquartered in Santa Rosa, Calif., and was founded by Barney Aldridge in 1995. For more information, please visit www.benchmarklending.com, or call 800-680-4000. 120 Stony Point Road, Suite 210, Santa Rosa, Calif. 95401.

©2004 Benchmark Lending Group, Inc. All Rights Reserved